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Your branding strategy must go beyond a company name or logo design. Your brand must represent you, tell a story, defend the differential value of your company and attract your target audience. Therefore, we will help you establish this branding strategy that fosters good memories in the minds of users. Taking into account your starting point, we will study different elements such as: company name, logo design and corporate identity manual, the mission's pitches, vision and values of the company and actions to disseminate this final image.
We will analyze the communication needs of the client and propose a series of actions that will serve as means of transmission between brand and audience. These contents can be texts (blog posts, whitepappers, tutorials, informative plays...), video (plays, programs, streaming), images (infographics and gifographies) or audios (podcast).
In this case, in addition to the generation of own content, we will carry out a previous work of curating themes and content in order to later adapt it to the desired format, respecting SEO criteria to later share it through social channels.
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