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We see web development as an elemental feature of a digital marketing plan, so they must go hand in hand. Thus, before executing any development project, we carry out a preliminary consultancy process to know the client’s needs so that we can offer the best action plan.
All of our development projects include the following concepts:
Beyond the simple role of the community manager, we propose you to develop a complete social media plan that, in turn, includes different services, always tailored to your needs. We will be the link between your users and your company, work on the viralization of your content, propose advertising campaigns on appealing social networks, do social selling to promote relationships with potential customers and provide you with quantitative and qualitative data about your online community.
The results, in clicks, of being on the first pages of Google is reason enough to want to work on search engine positioning. Now, you decide if you want to improve organic visits (SEO) or invest in advertising (SEM).
In the first case, it will be essential to have a comprehensive study of your competence, in addition to an analysis of your website. We will optimize texts, links, images and descriptions so that Google falls in love with you.
In the second case we will work through pay per click campaigns, obtaining an immediate impact on Google's results pages. If you are willing to invest a monthly budget to attract visitors, we will take care of carrying out your campaigns, optimizing them and making your investment in sales profitable.
Your branding strategy must go beyond a company name or logo design. Your brand must represent you, tell a story, defend the differential value of your company and attract your target audience. Therefore, we will help you establish this branding strategy that fosters good memories in the minds of users. Taking into account your starting point, we will study different elements such as: company name, logo design and corporate identity manual, the mission's pitches, vision and values of the company and actions to disseminate this final image.
We will analyze the communication needs of the client and propose a series of actions that will serve as means of transmission between brand and audience. These contents can be texts (blog posts, whitepappers, tutorials, informative plays...), video (plays, programs, streaming), images (infographics and gifographies) or audios (podcast).
In this case, in addition to the generation of own content, we will carry out a previous work of curating themes and content in order to later adapt it to the desired format, respecting SEO criteria to later share it through social channels.
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